The Events Essential SEO widget is perfect for showcasing an event. This widget activates Google Rich Cards, and adds every social media markup including Open Graph, Twitter Card, and Fancy.
Table of Contents
How to use
This widget uses Schema.org markup to enable rich snippets on your webpages. This widget can be used once or multiple times per page and their deployment can be tracked inside Google Webmaster. You can learn more about how awesome Rich Cards are here.
- Never leave this widget on your Master Page(s).
- Always make sure that the contents of the widget match what is on your page.
- Verify that the markup is valid.
Since Google Rich Cards can affect the way that search results are displayed, it is highly recommended that you verify the markup. An instant way of checking is by testing your URL in Google's Structured Data Testing Tool.
As you start to add Google Rich Cards to multiple pages, a more efficient way to keep track of them is via Google Webmaster. Rich Cards can be found under Search Appearance.
If any of the markup comes back as invalid, please report it here.
The minimum requriements are what you need to enter into the widget for Google to validate it. Though values are not requried for every input, they all can certainly help.
- Name (of event)
- Start Date
- End Date
Have more questions?
If you have a question that this page doesn't answer, take a look at the essential widget FAQ page. If you still have a question, always feel free to ask in the comments below!